Monaco Growth Forum Hosts Exclusive EU and GCC Roadshow for Ambrosus Pre ICO Sales as the Blockchain project aims to bring transparency to food and pharma supply chains

September 4, 2017 – Ambrosus, a blockchain IoT platform that assures the quality, safety and origins of products moving through the food and pharmaceutical supply chains, today announced that it has surpassed the US$30 million mark in its ongoing token presale. Founded by Angel Versetti and Dr. Stefan Meyer with Ethereum Co-Founder Gavin Wood as its Technical Advisor, the Ambrosus public token sale is set to take place from September 13 to October 12, 2017.

On the presale achievement to date, Ambrosus Co-Founder and CEO Angel Versetti stated: “Our token sale participants, many of whom are early adopters of Ambrosus, see value in a platform that assures the quality, safety and origins of life-essential products. By combining high-tech sensors, blockchain technology and smart contracts, Ambrosus ensures the transparent and efficient recording of supply chain data to a blockchain that can be accessed by anyone.”

“Often inefficient, opaque and corruptible, the world’s system of commodity production and distribution has been slow to capitalise on the ground-breaking technological advancements of our time. Scandals, recalls and failures have plagued the global food and pharmaceutical supply lines for years, clearly demonstrating that this problem has become a moral issue, not just a practical one,” added Versetti.

The Ambrosus token sale will be capped at 100 million CHF (approximately US$100,080,000), with proceeds earmarked primarily towards research and development on the Ambrosus protocol, API and ecosystem (35%), research and development on Ambrosus sensor systems (25%) and other critical uses which are detailed on the company’s website. Within these additional uses, Ambrosus plans to allocate approximately 10% of proceeds towards a food quality research lab.

“Proceeds secured through our crowdsale will continue to fuel the development of a better ecosystem for the global commodities markets. Given the enormous scope and far reaching potential of this project, we have set a hard cap at 100 million CHF, which opens the door to widespread community participation,” added Versetti.

In line with its mission to create value in the global food market, Ambrosus launched the Ambrosus p2p Marketplace earlier this month. The marketplace enables buyers to browse a range of offers from international food producers and track the quality and conditions of this food at every stage of production and throughout the transportation process.

Headquartered in Zug, Switzerland, Ambrosus is the first blockchain project to become an official partner of the United Nations 10YFP, which is responsible for the implementation of the Sustainable Development Goals. Officially endorsed by EIT Food and SQS (Swiss Quality and Safety Association), Ambrosus has received financial backing from the Government of the Canton of Vaud, Switzerland.

The Ambrosus advisory board consists of globally recognized leaders in blockchain technology, supply chain management, sensors, and microelectronics, including Gavin Wood, Jutta Steiner, Vlad Trifa, and Malcolm Povey. Jaron Lukasiewicz, former CEO of Coinsetter and Cavirtex bitcoin exchanges, Jehan Chu, the founder of the Ethereum Hong Kong Community, and David Drake, the President of LDJ Capital, have also joined the Board as strategic advisors.

The Ambrosus token sale will take place from September 13 to October 12, 2017, where participants can use ETH and major fiat currencies to participate in the sale. The Amber token (“AMB”) conversion will occur at the token sale rate of 1 ETH = 1000 AMB which will be the price of Amber tokens at the public token sale on September 13.

For more information visit www.ambrosus.com.

Ambrosus Co-Founders Angel Versetti and Dr Stefan Meyer are available for interview.

About Ambrosus
Ambrosus, is an open-source blockchain ecosystem that assures quality, safety and origins of food and pharmaceuticals. It combines blockchain protocols, sensor systems and smart contract to create a universally verifiable, community-driven solution for quality assurance and asset tracing within the global supply chains. The ecosystem is powered by Amber, a native blockchain token. Amber possesses a unique purpose of being the bond between the product and the quality parameters data recorded about it by the sensors. The quality parameters are stored separately and Amber token becomes a unique identifier, a certificate of the sort, which records the entire history of the product, assuring the data integrity on the blockchain. Ambrosus is fully compatible with Ethereum public network and is also building a private network for supply chain stakeholders.

Ambrosus has scheduled an Initial Coin Offering (ICO) for 13 September 2017, whereby a limited and fixed number of Amber tokens will be created through smart contracts. The more companies adopt Ambrosus protocol for their supply chains, the lower the supply of available Amber on the markets, as the total supply of Amber tokens if fixed. For more information visit www.ambrosus.com.

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